Fred Trovato joined the company from 2003 to 2011, and after a brief hiatus, rejoined the company in 2016 as the Executive Vice President of Worldwide Sales. During his initial nine years as part of the Novarad family, Fred was instrumental in helping the company achieve exponential growth helping to convert clients from analog to digital imaging solutions across North America. The chance to help healthcare providers offer a higher level of service to their patients is Fred’s chief motivator in his work. Fred has high hopes for the future of the company, and knows that sales can only be successful with the support of all other departments. He holds an interdisciplinary degree in both chemistry and chemical engineering from the University of Utah.